Book Marketing and Book Promotion

Book Marketing and Book Promotion Using Book Signings by Scott…

YouTube A Powerful Arrow

YouTube - A Powerful Arrow in an Author's Book Marketing Quiver By…

Book Marketing Strategy

Book Marketing Strategy of the Future …

How Book Shepherds

Apple Genius Manual

Apple Genius Manual: What Authors Can Learn

Attending Writers’ Conferences Put Authors on the Road to Success

By Scott Lorenz Westwind Communications   There…

Jewish Book Fairs & Festivals Authors Can Attend in 2015

By Scott Lorenz Westwind Communications   If you…

Top Book Fairs & Festivals for Authors in 2015

Authors, take a little working vacation and hit some book festivals. You'll be glad you did.

37 Top Book Awards Authors Should Pursue for 2015

Enter Book Award Contests and Become an Award Winning Author…

Mark Zuckerberg’s Book Club Really Puts “The Book” in Facebook

I think it is a great idea for Mark Zuckerberg to use the broad reach of Facebook to encourage people everywhere to do more reading.

What Authors Can Learn From Motown Hits

With hard work, perseverance and a little luck, your book could be “Cruisin” with Smokey Robinson to the bestseller list and you will be “Dancin’ in the Streets” with Martha and the Vandellas.

Authors: How to Get a Sales Force of 65,000 Reps to Sell Your Book

Instead of dealing with dozens of bookstores, an author can instead tap into thousands of sales persons to sell their books to buyers in schools, corporations, associations, and government agencies.

Book Publicity Idea: Link Your Book to Holidays and Special Events

One creative way to get publicity for your book is to tie…

Medium- A New Writing Tool For Authors

Medium- A New Writing Tool For Authors   By Scott…

Authors: Check Out These 21 Fan Fiction Sites

"Ever thought about writing fan fiction? Many authors started…
John Grisham takes the Ice Bucket Challenge after being challenged by his "former friend Stephen King who's now just a mere acquaintance."

What Can Authors Learn From The #ALSIceBucketChallenge

By Scott Lorenz Westwind Communications   Participating…
Writers' Conferences List

Writers’ Conferences Put Authors on the Road to Success

Writers Love to Help Fellow Writers - What Better Way to Meet…

How Authors Can Use Listmania to Promote Their Book

Authors: Use Listmania to Promote Your Book! By Scott Lorenz Westwind…

I Got Your Number! Using Numbers In a Book Title

  Using Numbers in Your Title Might Help Make Your Book…
Book Festivals and Book Fairs important element in book marketing

Book Fairs & Festivals for Authors Summer/Fall 2014

Book fairs and festivals offer authors an excellent place…

Authors: Jump on the #AmazonCart and Twitter Bandwagon NOW!

Amazon and Twitter Make it Easier to Buy Books via #AmazonCart By…

What Authors can Learn from The Promotion of ‘Anchorman II’ Starring Will Ferrell as Ron Burgundy

h1.post-title.entry-title { text-align: left; } “I…

Authors: Turn to Kickstarter to Launch Your Book

In Renaissance times and during other eras it was common for…

Authors: Use Alliteration for Illumination of Your Book Title

By Scott Lorenz Westwind Communications Alliteration is…

Authors: Get Bloggers to Promote Your Book

Book Bloggers, I.E. people who blog about books, like to interview…

Top 20 Book Fairs for Summer & Fall 2013

Book fairs and festivals offer authors an excellent place to…

Authors: Crowd Source Your Next Book Critique- New Service Does the Work

I recently contacted several Amazon and GoodReads reviewers…

32 Book Awards Authors Should Pursue for 2013

"Do book awards matter?" YES!! As a book publicist I am here…

“What Should I Read?” Asks Book Publicist Scott Lorenz

What Should I Read? I was recently asked this question by…

How ‘Fifty Shades of Grey’ Author Hit It Big… And ‘Mommy Porn’ Entered Daily Vernacular

British author E.L. James’s erotic romance trilogy Fifty…

How Amanda Hocking REALLY Did It- An Inspiration for All Authors

  Amanda Hocking, as I’m sure you know, is a best-selling…

List of Jewish Book Fairs and Festivals for Jewish Authors or Topics of Jewish Interest

Book festivals and fairs are held year round all over the world.…

My Top 10 Book Apps for Kids and Adults

Many books now have apps that work on iPhones or iPads and on…

Does Your Book Need an iPhone App?

iPhone users are always looking for new apps to download; from…

Top Book Awards Authors Should Pursue

As a book publicist, I can assure you that winning book awards…

Doctors Should Write A Book to Get Speaking Gigs

As a doctor, it is important to gain speaking engagements to…

Use Twitter to Promote Your Book

Congratulations, you’ve written a book. Good for you! Now,…

Once You Know What Literary Agents Want, It’s Easy To Land One

As a book publicist, I am frequently asked by my author clients…

Authors: Hire An Agent’s ‘Agent’ to Sell Your Book

Landing an agent for your book is more difficult now than ever…

Authors: Rename Your Book For a Second Life

Throughout the ages books have been renamed, given a new copyright…

Jess Todtfeld, former FOX News producer and President of Success in Media Interviews Yours Truly, Scott Lorenz

Jess Todtfeld, former FOX News producer and President of Success…

Why Your Book Cover is Like a Highway Billboard

Your book cover is like a highway billboard. How’s that?…

How Cookbook Authors Can Do a Great Cooking Segment on TV

Great food and a great cooking segment on TV is no accident; it’s all in the preparation.

15 Tips for Great Book Cover Design

After their book is written and editors sign off on the final…

Should Authors Self Publish Their Books Online?

Authors who want to publish their work online will want to pick…

How Rachael Ray’s TV Career Started With Her Book

Rachael Ray heads an empire that includes hit TV shows, best…

Writing Your Book was Only the First Step. Marketing Your Book is the Survival Step.

Marketing your book is too important a task to leave to the good…

National Publicity Summit: 9 Tips for Making the Most of It

To sell your book or product, you have to do whatever it takes…

National Publicity Summit – Should You Go?

As a book publicist I get asked by clients and authors about…

Book Marketing Tips from TV Producer, Radio Talk Show Host and Book Publicist

Book marketing experts know that authors who get excited about…

33 Radio Interview Tips For Authors

You’ve landed the radio interview and it’s time to get ready…

Book Marketing Expert and Book Publicist

Today, Bookpleasures.com is pleased to have as our guest,…